MARKETING HOPE Strategy. Branding. Culture.
An introduction from Mark Hope

Set your standards

Before we evaluate your business, I want to know what good service and a healthy company culture mean to you. Together, we turn those expectations into behaviors a human shopper can observe.

— Mark Hope

Set your standards — Marketing Hope

What this means for your business

Agree the company values, service expectations, and observable behaviors before the assessment.

What we work through together

  • Define service expectations and observable culture behaviors.
  • Agree locations, visit scenarios, scope, and assessment criteria.
  • Set the boundaries for the findings, report, and training recommendations.

Start with the work you need

We agree the scope, deliverables, responsibilities, and fee before work begins. Tell us about your business and we will work out a useful starting point together.

Part of the secret shopper & company culture program

A human assessment, an analytical report from Annie’s AI team, and recommendations for practical training and classes.

See the Whole Program